Custom packaging

Custom Beverage Labels

Beverage labels fail for one of two reasons: they get wet, or they do not fit the bottle's straight wall. Both are settled with a tape measure before any design work starts.

Skip the blank page

You already know what you are packaging, so there is nothing to set up. This opens the design engine with the clear / bopp structures on screen — then you type your own dimensions and the dieline is generated at that exact size.

Start with a clear / boppGenerate a dieline free

The structures beverage labels actually ship in

Every one of these is a construction TWOFORM generates a real production dieline for, at your own dimensions — not a template you have to fit your product into. Each opens the engine already on that package type.

Clear / BOPPWaterproof film that survives condensation, an ice bucket and a wipe — and gives the no-label look that lets a coloured drink be the packaging.Typical: 12 oz bottle wrap · 8 × 3inDesign a clear / bopp
Roll LabelsRolls for applicator or hand application, which is the only practical supply format once you are past a few hundred bottles.Typical: Front panel · 3 × 4inDesign a roll labels
Rounded-Corner LabelRounded corners are far less likely to catch and lift on a bottle that will be handled wet, which square corners do first.Typical: Back panel · 2.5 × 3.5inDesign a rounded-corner labelSee the dieline →

Settle this before you design

Measure the straight wall and the circumference, in that order

A label can only sit on the straight section of the bottle, and a wrap needs the exact circumference plus a small overlap. Get the circumference wrong by three millimetres and every bottle shows either a gap or a lifted overlap. Measure a real bottle from your actual supplier, not a specification sheet, because moulds vary.

The mistake that costs a print run

Approving a clear label on a screen

Clear film shows whatever is behind it, so white ink is doing the work and the drink's own colour changes every unprinted area. A design that looks crisp on a white artboard can disappear against a dark drink. Decide where white ink goes explicitly and judge the design against the actual liquid colour.

How you actually make it

  1. Open the structure above and type your real dimensions. The dieline is generated at that exact size and validated against real manufacturing limits as it draws — if a size cannot be folded, glued and shipped, it says so before you design anything on it.
  2. Describe your brand and the AI designs the artwork directly onto that dieline — not onto a picture of a package.
  3. Place your own logo, barcode and any required panel yourself. The AI leaves them exactly as placed unless you ask it to change them.
  4. Fold it in live 3D to check it, then download print-ready files to use with any printer — or have TWOFORM manufacture it.

Questions about custom beverage labels

What size label fits a 12 oz bottle?

A full wrap is usually around 8in wide by 3in tall, but it depends entirely on your bottle's circumference and straight wall. Measure both on a real bottle before committing to a die.

Why do my labels lift at the edges?

Usually the label is too wide for the curvature, or the corners are square. Narrow the label, round the corners, and check the adhesive is rated for cold and damp if the bottles are chilled.

Do I need white ink under a clear label?

For any colour that must look the same on every product, yes. Without it, the drink behind the label becomes part of your palette, which changes with every recipe.

Related packaging

Custom Hot Sauce LabelsThe bottle's straight wall is shorter than you thinkCustom Cosmetic LabelsThe regulated list is longer than the label you wantCustom Bar CoastersThe middle of a coaster is invisible in useCustom Honey Jar LabelsTight curvature limits how wide a flat label can be

← All custom packaging by product